FUNK
Исходный проект
Ссылка на исходный проект: https://portfolio.hse.ru/Project/227862
Проект посвящен айдентике и мерчу бренда сумок «для тусовщиков». В основе лежит мерч, сумки и промо материалы к ивентам.
Проект полностью создан в «Leonardo Ai». За стилистику взяла 1 из фирменных стилей исходного проекта, выбор пал на минималистичный, абстрактный и немного уличный стиль.
Логотип
промт: generate a text logo of the brand called «FUNK». make the letters of the logo strict and straight without stylistic features, as if this is a streetwear brand Logo in black and white and depicted on a clean gray background.
промт: The picture shows a collection of business cards and envelopes. The cards are laid out in an even layer on a white background. On the left side of the image there is a white envelope with the brand name «FUNK» written in black caps text. Next to the envelope are two small business cards with the same brand name. The first card shows a black and white image of an abstract letter F, and the second one shows the same logo and text. The overall design of the products is minimalistic and modern. Make it look like it’s a streetwear brand
Шрифт
промт: write the phrase «FUNK» party bag brand» in a straight and strict font, and as if it were made for a streetwear brand. lettering in black letters on a white background
Промо материалы
1. The image is a collage of two posters for an exhibition called «FUNK». They are hanging on a concrete wall
The background of the posters is black, the text and illustrations are white. The name is written in bold sans-serif font and is located in the upper left corner. A smaller illustration with a black and white abstract pattern is placed under the title. The design consists of various shapes and lines, including circles, squares and rectangles. The elements are arranged in such a way that they create a feeling of depth and volume, some of them overlap each other. The overall design is modern and minimalistic, with an emphasis on balance and form.
3. The image is a black and white poster for a club called «FUNK». The background of the poster is black and the text is written in white. The text is arranged in a grid with words in the center. On the right side of the image there is a date and time stamp with the inscription «July 29th». On the left side there are two lines of text that appear to consist of small dots or lines, which creates a textured effect. The overall design is simple and minimalistic. 4. The image shows a bus stop at night. The bus stop is located on the side of a road and is lit up by streetlights. at the station there is also an advertising banner with elements of black and white abstraction and the word «FUNK is written on the banner this banner is made in abstract style this banner is made in the style of abstraction and only with strict lines The background is dark its night
Носители
промт: The image is a black bucket hat with a words «FUNK» written. The hat is placed on a grey surface with a shadow cast on it. The background is a plain white wall. The overall mood of the image is minimalistic
промт: The image shows a black and white cardboard soda can packaging box mocup with soda cans inside. The brand name «FUNK» is written on the cans in black letters. The design of the cans is black and white and simple and abstract with strict lines. The background is white. in unsplash style
промт: The image is a black and white photograph of a bunch of caution tape. The tape is tightly wound around a wall and appears to be made of rubber or a similar material. The text on the tape is written in a bold, sans-serif font and reads «FUNK» in all caps. The background is plain white, making the tape stand out. The image is taken from a low angle, looking up at the tape.
промт: The image is a digital illustration of a black carabiner with the words «FUNK» written on it in white letters. The background is a solid white color. On the right side of the image, there is a small white circle with the letter «F» in the center, which is likely the logo of the company. The carabiners have a curved shape and appear to be made of metal. The overall design is modern and sleek. modern and minimalistic.
промт: The image shows a black clothing tag attached to a black bag. The tag has a rectangular shape and has a transparent plastic cover with a black and white pattern. The inscription on the lid «FUNK» is highlighted in bold white font. There is a text below the drawing that reads: «designed for convenience.»
The tag also has a small illustration of a schematic person walking to the right of the tag. The background of the image is white, and the tag is attached to the bag with a metal hook.
промт: The picture shows a hand holding a silver plastic bag with the inscription «FUNK». The bag, apparently, is made of plastic and has a black handle. the hand holding this bag sticks out. The image is made in a modern and minimalistic design, with an emphasis on the hand and large dimensions. unsplash
Среда: концепт стор бренда
промт: The image shows a room with a curved wall covered in silver foil. On the right side of the image, there is a white futuristic chair with a black jacket hanging on a clothes rack. Next to the chair, there are a pair of black flip-flops on the floor. The overall aesthetic of the room is modern and minimalistic.
промт: The image is a black and white photograph of a circular wire mesh structure. The structure looks like a gallery or exhibition space with a concrete floor and a white wall in the background. The wire mesh is arranged in a grid pattern and covers the entire structure. There are several photos of different sizes and shapes on top of the wire mesh, two of them have «FUNK» written on them. The photos are arranged in an abstract manner, creating a sense of depth and volume. The overall aesthetics of the design are modern and minimalistic. in unsplash style
Все изображения для проекта были сгенерированы в «leonardo.ai» путем прописания промтов, редактирования их при надобности и повторной генерации с правками в промте ссылка: https://app.leonardo.ai/image-generation
Для улучшения качества обложки использовала нейросеть для улучшения качества изображений, которая работает через бот в Telegram " Improve Photo | Bot» ссылка: https://t.me/photo_enchase_bot
