Визуальное исследование, посвящённое роли дизайна, медиа и сторителлинга в формировании образа стран и территорий в глобальном культурном и туристическом пространстве. Работа рассматривает, как визуальная идентичность, медийные нарративы и исторические репрезентации влияют на восприятие направлений, формируют их туристическую привлекательность и участвуют в процессе территориального брендинга.


Источники изображений:
01 — FutureBrand — Sistema de Marca País Perú, 2011 02 — FutureBrand — Peru Country Branding System, 2011 03 — PROMPERÚ — Tourism Campaign Photography 04 — Ninno JackJr. — Rhino Camp Refugee Settlement, Arua, Uganda, 2019 05 — Syndicat d’Initiative & de Tourisme — Casablanca “Porte du Maroc” Poster, c.1930–1940 06 — British Tourist Authority / South Africa House — South Africa Tourism Poster, c.1930–1950 07 — British Colonial Tourism Advertising — Sudan Tourism Poster, c.1930–1940 08 — Sudan Tourist Board — “Visit the Sudan”, c.1950–1960 09 — South Africa House, London — “Safari Serengeti – Guided Tours”, c.1930–1940 10 — Union-Castle Line — “You Would Love South Africa”, c.1930–1940 11 — Government of the Union of South Africa — “Discover South Africa”, c.1950s 12 — Sudan Tourist Board — “Khartoum the Perfect Winter Resort”, c.1930s 13 — Air Afrique — “Madagascar – à 6 jours ½ de Paris”, c.1930s 14 — Union-Castle Line — “South & East Africa”, c.1930s 15 — Ministry of Tourism of the Central African Republic — “République Centrafricaine”, c.1960s 16 — Office du Tourisme du Maroc — “Maroc – l’Afrique du Nord”, c.1930–1940 17 — Royal Mail Steam Packet Company — “Mediterranean Autumn Cruises”, c.1930s 18 — Gouvernement Général de l’Algérie — “Algérie – Hivernage Tourisme”, c.1930s 19 — ENIT (Italian National Tourist Board) — “Tripoli – Libia”, c.1930s 20 — Fédération des Syndicats d’Initiative et de Tourisme du Maroc — “Le Maroc – Le Grand Atlas”, c.1930s
21 — Egyptian Tourist Board — “Egypt”, c.1930–1940 22 — Malawi Tourism Promotion — “Malawi”, c.1960–1970 23 — Office Marocain du Tourisme — “Marokko”, c.1950s 24 — Royal Mail Steam Packet Company — “Royal Mail – West Indies”, 1931 25 — General Transatlantic Ltd — “Motor Tours: Algeria – Tunisia – Morocco”, c.1920–1930 26 — Imperial Airways — “Africa by Imperial Airways”, c.1930s 27 — Agência Geral do Ultramar — “Angola – Moçambique: Exotic Africa”, c.1950s 28 — Office du Tourisme du Mali — Mali Tourism Posters, c.1960s 29 — Compagnie de Navigation Paquet — “Allez au Sénégal”, c.1940–1950 30 — SABENA — Belgian Congo & South Africa Aviation Poster, c.1950s 31 — European Tourism Advertising — Egypt Tourism Posters, c.1930–1940 32 — Egyptian State Railways — “Egypt Welcomes You”, c.1930–1940 33 — Egyptian State Railways — “The Land of Perpetual Sunshine”, c.1930s 34 — Trans World Airlines (TWA) — “Morocco”, c.1960s 35 — Office National Marocain du Tourisme — “Marokko”, c.1960s 36 — South African Tourist Corporation — “South Africa”, c.1960–1970 37 — Ghana Tourist Corporation — “This is Ghana – Land of Unlimited Treasures”, c.1960s 38 — Lufthansa — “Africa”, c.1960s 39 — Swiss National Tourist Office — “Luzern – Switzerland”, c.1960s 40 — James McFarlane — “Inside”, c.1970s 41 — South African Tourist Corporation — “Cool Healthy Holidays”, c.1950–1960 42 — Pan American World Airways — “Hong Kong”, c.1960s 43 — Zimbabwe Tourism Authority — “Zimbabwe – Africa’s Paradise”, c.1970–1980 44 — South African Tourist Corporation — “Cool Healthy Holidays”, c.1950–1960 45 — Rhodesia Tourism Board — “Wankie National Park”, c.1960s
46 — Office National Marocain du Tourisme — “Marokko”, c.1960s 47 — Office National Marocain du Tourisme — “Marokko”, c.1960–1970 48 — UTA (Union de Transports Aériens) — “Afrique”, c.1950–1960 49 — Viviane Moos / Corbis via Getty Images — “I Love NY” after September 11 50 — New York State Department of Economic Development (NYSDED) — “I Love New York” Campaign 51 — Ministry of Tourism, Government of India — “Incredible India” 52 — Government of Canada — “Canada. Naturally.” 53 — Graphéine — Paris City Brand Identity, 2019 54 — Point of Reference Studio — Madrid Tourism Rebrand, 2018 55 — New York State Economic Development Department — “WE Love NYC”, 2023 56 — Rwanda Development Board — Visit Rwanda / Arsenal Partnership 57 — Behance — Helsinki City Brand Identity Project 58 — Mexico Tourism Board — “México. Beyond Your Expectations” 59 — Afghanistan Landscape Photography — c.2010–2020 60 — Wakil Kohsar / AFP / Agence France-Presse — Bamiyan, Afghanistan, 2023 61 — Rwanda Development Board — Gorilla Trekking Campaign 62 — Lebanon Tourism Photography — Cultural Heritage & Urban Life 63 — East Africa Photography — Maasai Imagery (Kenya/Tanzania) 64 — Henrik Hansen / Unsplash — “Masai people in Masai Mara, Kenya”, 2021 65 — Sergey Pesterev / Unsplash — “Tamanougalt Oasis”, Morocco 66 — Emirates — “On Top of the World”, Burj Khalifa Campaign, 2021 67 — Iraq Tourism Photography — Ziggurat of Ur, c.2010–2020 68 — ONMT (Office National Marocain du Tourisme) — “Morocco, Kingdom of Light”, 2022 69 — Fédération des Syndicats d’Initiative et de Tourisme du Maroc — “Le Grand Atlas”, c.1930s 70 — ONMT — “Morocco, Kingdom of Light” Sahara Campaign, 2022 71 — FIFA World Cup Qatar 2022 Photography — Sofyan Boufal with his mother, December 2022




