
Исходный проект — это серия иллюстрации, на который показана жизнь человека с плохим зрением от первого лица.
MONO: бренд очков
MONO — современный бренд оптических оправ, объединяющий минимализм, функциональность и экспериментальный дизайн. В основе визуальной концепции лежит игра с чёткостью, размытием и восприятием окружающего мира.
Айдентика



Продукт
Продукт
AI: GPT image 2.5
1. Product photography of thin rectangular gunmetal eyeglasses floating at a three-quarter rear angle, temples open, clear silicone nose pads visible, soft studio light, crisp reflections on the metal, seamless pure white background, minimal commercial e-commerce style, 85 mm lens, sharp focus, 16:92. Чёрная ацетатная оправа, крупный план
Extreme close-up macro of a chunky black acetate eyeglass frame, faceted geometric panto shape with angular brow line, three small silver rivets on the end piece, glossy polished surface with soft highlights, temple arm visible through the lens, gray background b3b3b3, luxury eyewear campaign, cropped asymmetric composition, 16:93. Круглая серебряная оправа, два ракурса
Technical product shot of thin round silver titanium eyeglasses, two views: front on top, side profile below, teardrop temple tips, delicate wire bridge, mirror-polished metal with subtle reflections, gray background 333333, symmetrical centered layout, clean catalog style, soft even studio lighting, 16:9
Key Visual
Key visual основан на приёме размытия, что отсылает зрителя к плохому зрению. Крупные фразы на носителях призывают избавиться от блюра, используя очки.


Key Visual
AI: Gemini 2.5 Flash
1. Horizontal banner under a bridge in the city center. People walking by. Large front-facing optical glasses with a thin black frame in the center. Large «choose» on the left and «clarity» on the right. Altivo Ultra font, same large size. Clean white background, premium minimalist eyewear campaign. Smooth left-to-right blur gradient, matching the logo: blurred to sharp. Realistic urban integration.
2. Vertical bus-stop banner in the city center. Large aviator optical glasses with a thin black frame. Above: «It’s time». Below, on two lines: «to see» / «the world». Altivo Ultra font, same large size, highly legible. Clean white background, premium minimalist style. Smooth top-to-bottom blur gradient, matching the logo, transitioning from blurred to sharp. Realistic bus-stop setting.
3. Horizontal roadside billboard on the outskirts of the city. Low-angle view from below; cars driving along the road. Large standard front-facing optical glasses with a thin black frame in the center. «life in» above and left of the glasses; «focus» below and right. Altivo Ultra font, same large size. Clean white background, premium minimalist eyewear advertising. Smooth left-to-right blur gradient, matching the logo, from blurred to sharp.
4. Horizontal wall banner in the city, frontal view. People walking past, slightly motion-blurred. Huge thin gray optical glasses fill the entire banner and extend beyond its edges. Pure white background. Large overlay text: «No more blur». Altivo Ultra font, same large size. Smooth top-to-bottom blur gradient, matching the logo, transitioning from blurred to sharp. Photorealistic urban installation.
5. Vertical advertising banner on a city building, frontal view. Large thin black optical glasses on a pure white background. «Clear Vision» above the glasses; «New World» below. Altivo Ultra font, same large size. Premium minimalist visual style. Smooth top-to-bottom blur gradient, matching the logo, transitioning from blurred to sharp. Realistic architectural integration.
Мерч


Мерч
AI: Nano Banana 2.1
1. Modify the mockup based on the reference. Replace the text on the bag with the attached logo in the center of the bag, make it large. Change the bag’s color to white. Make the bag’s handles from black ribbons. Set the background to 333333.2. Modify the mockup from the reference: replace the text on the T‑shirt with the attached logo in the center of the T‑shirt; the T‑shirt should be of medium size, black in color; invert the logo; the background should be white.3. Make 2 business cards — one black and one white — in standard format. Place the logo and contact information on them. Place one business card on top of the other, with a white background.4. Change the mockup from the reference, replace the labels on the box with the attached logo in the center of the box, repaint the orange eyeglass case in gray B3B3B3 and emboss the logo on it, white stitching on the case, background 333333
Промо-материалы


Промо-материалы
AI: Gemini 2.5 Flash
1. Minimalist black-and-white advertising poster for MONO EYEWEAR. White textured paper with black optical frames arranged at different angles around the central logo. Subtle blur effect on the logo, high contrast, monochromatic palette, editorial product photography, clean composition, realistic paper texture, soft shadows, premium fashion campaign.2.Fashion editorial photograph of a person in a gray coat holding a large white MONO EYEWEAR poster. Black eyeglasses scattered across the poster, bold central logo with a subtle blur effect, small minimalist typography, dark gray background, monochromatic palette, brutalist aesthetic, soft studio lighting, realistic paper folds, high contrast, premium campaign.
Пространство
Бутик MONO выполнен в стиле современного брутализма с элементами минимализма. В интерьере используются архитектурный бетон, матовое стекло и металл. Монохромная палитра, направленное освещение и размытые графические элементы передают спокойную атмосферу бренда.
Пространство
AI: GPT image 2.5
1. Photorealistic interior of MONO EYEWEAR, a minimalist optical boutique combining brutalism and contemporary gallery aesthetics. Monochromatic palette, raw concrete walls, polished concrete floors, frameless mirrors and matte black metal. Minimalist eyewear displays, sculptural furniture and directional lighting. Large abstract black ink blurs across light gray walls, creating a focus-and-defocus effect. High-end editorial atmosphere, dramatic shadows, realistic textures, architectural photography, 4K.2. Photorealistic facade of MONO EYEWEAR boutique in brutalist style. Monolithic gray concrete, minimalist geometric architecture, seamless panoramic frosted glass windows, softly glowing black MONO logo above the entrance. Blurred silhouettes of pedestrians create motion and contrast. Monochrome palette, soft diffused lighting, premium editorial photography, architectural minimalism, realistic textures, symmetrical composition, no extra text or colors.3. Photorealistic interior of MONO EYEWEAR boutique, minimalist brutalism with Swiss design influence. Raw concrete walls, polished gray concrete floor, black ceiling and track lighting. Full-height frameless mirrors with soft backlighting, black rounded stools and minimalist eyewear displays. Large abstract black ink-blur graphics on light gray walls, inspired by optical perception. Monochrome palette, sculptural geometry, soft dramatic lighting, premium editorial architectural photography, ultra-realistic textures, no bright colors, no people, no extra branding.









