Project Description
«HANDWRITING» — a music internet media platform that introduces audiences to creative individuals through their musical taste.In each episode, the guest selects five significant pieces of music and shares the memories, emotions, and creative ideas associated with them. Through their personal stories and musical preferences, the individual’s character, artistic style, and sources of inspiration are revealed.The audio interview is complemented by a playlist, photographs, and examples of the guest’s work, merging music and creativity into a single piece of content.
Project Goal — to build a community of individuals with shared musical and creative interests, foster the discovery of new artists, and broaden the cultural horizons of the audience.Target Audience — young adults aged 20–27 who are interested in music, art, design, and contemporary culture. They aim to discover new artists, find inspiration, and engage with the work of interesting people.
Data Sources for the «POCHERK» Media
«HANDWRITING» utilizes the personal stories of creative individuals, music catalogs, and project materials. This data helps reveal the connection between the protagonists' musical preferences, their life experiences, and their creative output, while audience feedback helps determine engaging themes for future episodes.

For each issue, the original interview recordings, links to musical compositions, and materials about the artist’s work are archived. All information is fact-checked before publication, and personal stories and author commentary are preserved without altering their original meaning.
Source Selection Criteria
Relevance: The materials are connected to the protagonist’s musical preferences, personal experience, and creative work.Reliability: Priority is given to information provided by the individuals themselves, their official channels, and authoritative publications.Verifiability: Facts are confirmed by primary sources, and song and artist names are cross-referenced with music catalogs.Visual Appeal: The materials include photographs, creative works, audio recordings, or quotes that supplement the protagonist’s story.Context: It is clear to which period of life, event, or creative project the information pertains.Additional Condition: The personal materials of the individuals are used with their consent, and music and images are used in compliance with copyright law.
Data Processing Flowchart
The diagram illustrates the workflow for creating the «POCHERK» issue—from gathering source materials to analyzing audience response. At each stage, the tasks of the editor and automated services are separated, and the resulting data forms the basis for the next phase.
Portfolio Examples
//Example of episode processing: «Stream concluded. What to include?»1/ The editor conducts an audio interview with the streamer, receives five tracks selected by the streamer, photographs, and information about their work.2/ The AI transcribes the recording, identifies song titles, personal stories, and the main topics of conversation. It flags ambiguous segments for review.3/ The editor cross-references the transcript with the audio recording, verifies track information, and selects key segments that reveal the subject’s musical habits outside of the stream.4/ Based on the verified materials, the AI suggests an article structure, a headline, an episode description, and a draft Telegram announcement.5/ The editor refines the texts, edits the audio, compiles the playlist, and approves the final material. The delayed posting service publishes the approved announcement according to the schedule.Result: an audio interview with five tracks, a playlist, and a website article, supplemented with social media announcements.
Guidelines for Automated Services in the Scheme
Data processing rules, expected outcomes, and limitations have been defined for every automated service. If errors or insufficient information are detected, the material is forwarded to an editor for review. The final decisions regarding content and publication are made by a human.




