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STOIK

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STOIC— a mini-course in philosophy that transforms complex theories into applicable and understandable concepts for everyday people

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THE PROBLEM

There are big questions, but no clear entry points: 1. Many people are concerned about: In a survey of 1,207 people, 55% identified the structure of society and interpersonal relationships as important, while 53% ponder «who I am» and the meaning of life. 39,1% chose philosophy as a way to understand the world [1]. According to Wordstat, in the last month, 80,000 people searched for «how to find myself» and 60,000 people searched for «what is the meaning of life.» 2. The entry point is too daunting. Philosophy appears in two forms: an aphorism in a feed without explanation, or a lengthy text that is difficult to read without preparation. There is almost no middle ground—a sweet spot where an idea can be grasped in an evening. 3. The idea remains stuck in the head. Even after engaging with philosophy, a person doesn’t know what to do with the ideas tomorrow or how to convey them to someone else without it sounding like rote memorization.
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