UNLABEL COFFEE
UNLABEL COFFEE — это концепция кофейни, вдохновлённая уличной культурой, свободой самовыражения и эстетикой современного города.
В основе бренда лежит бренд UNLABEL — марка ароматов, созданная для тех, кто не боится быть собой. Кофейня стала естественным продолжением этой философии: здесь запахи, вкусы и визуальная энергия объединяются в единый опыт.
Айдентика
ChatGPT: A bold and playful logo design for UNLABEL COFFEE, a street-style coffee brand. The word «UNLABEL» is written in clean blue sans-serif letters at the top, while «COFFEE» is written below in large graffiti-style red script with a thick yellow outline. Surrounding the text are small, fun doodle elements — a yellow smiley face, a pair of red cherries, a pink star, and a blue paint splash. The composition is simple, bright, and energetic, set on a clean white background. The overall mood is youthful, rebellious, and urban — inspired by sticker art, graffiti, and 90s street culture. style: flat vector illustration, vibrant color palette, modern graffiti typography, clean layout, high contrast, minimal background.
С помощью Adobe Color была сгенерирована цветовая палитра логотипа.
Упаковка
Recraft: Styrofoam coffee cup on a grey background with pink cap. Rectangular white paper bag with blue handles on a gray background. Rectangular white box with open lid and cookies inside on a gray background.
Пространство
Recraft: A brutalist-style coffee shop, inspired by street art and graffiti culture. The interior is made of exposed concrete, metal, and glass. The counter, walls, and even floor are covered in colorful graffiti, marker strokes, and spray paint art — pink, electric blue, yellow, black, and white tones. Natural light floods through a glass ceiling; neon lights add subtle purple and cyan accents. Minimal furniture made of concrete and metal, each table featuring unique graffiti patterns. The atmosphere feels urban, creative, and rebellious — a mix between a street café and an art studio.
Вариации интерьера
Recraft: The composition centers on a small black table with two minimalist chairs made of metal and soft fabric, placed in the middle of the frame. Behind the table is a large raw concrete wall covered with expressive graffiti art — bold brushstrokes, spray-painted tags, and colorful elements in pink, blue, yellow, and black tones. The space is filled with natural daylight from a glass ceiling, casting soft shadows on the floor. The overall mood is creative, youthful, and slightly rebellious, blending street art culture with minimalist brutalist design. Add warm ambient lighting, subtle reflections on the concrete, and a cinematic, high-contrast atmosphere.
Мерч
Recraft: Two UNLABEL COFFEE merchandise bags of instant coffee standing side by side on a neutral gray concrete background. The bags are modern, matte-finish pouches made of soft flexible material, standing upright with zip-lock tops. Each bag is completely covered in colorful graffiti art — expressive paint splashes, tags, marker doodles, and spray textures in pink, blue, yellow, black, red, and orange tones. The word «UNLABEL» appears as a graffiti tag integrated into the design, bold and hand-drawn, slightly dripping with paint. The graffiti style feels rebellious, artistic, and youthful — inspired by street culture and self-expression. Lighting is soft and cinematic, creating subtle reflections on the matte surfaces.
Вариации упаковок
Recraft: Ipad case is standing on a gray backround. Phone case is standing on a gray backround. Иллюстрация: The surface is covered with colorful layered graffiti — spray paint splashes, tags, doodles, stickers, and marker lines in pink, blue, yellow, and orange on a light gray or concrete-style background. The word «UNLABEL» appears multiple times in different graffiti styles — bold, handwritten, and dripping paint. Add playful sticker-like symbols such as smiley faces, cherries, hearts, stars, and arrows.The design feels expressive, rebellious, and artistic, blending street culture with a modern urban fashion aesthetic
Постеры
Recraft: A street-art style poster featuring a dynamic abstract tiger emerging from colorful graffiti textures. Bold orange, black, and teal brushstrokes blend with spray paint splatters and expressive urban energy. Add the word «UNLABEL» in graffiti lettering in the upper left corner — raw, hand-painted, with dripping paint and edgy black outlines. The overall mood is powerful, rebellious, and artistic. A graffiti-style abstract poster with intense red, purple, and white color splashes, neon glow effects, and sweeping spray-paint strokes. The background feels urban, raw, and energetic — a blend of motion and chaos. Add «UNLABEL» across the center in bold white graffiti-style lettering, slightly glowing or outlined in black. A colorful, vibrant graffiti poster filled with overlapping paint splashes, handwritten tags, hearts, and drips in pink, yellow, blue, green, and orange. The texture should feel layered, spontaneous, and joyful — full of artistic noise and expressive lines. Place the word «UNLABEL» in the lower right corner, integrated into the graffiti — written with bold yellow spray paint and black shadow, blending with the chaotic background.
Recraft: A realistic outdoor mockup featuring a street billboard with a large blank white poster. The billboard stands in an urban environment — surrounded by concrete buildings, street elements, and soft natural daylight. The frame of the billboard is matte black or dark metal, minimal and modern. The poster surface is completely white and empty, ready for artwork placement. The scene captures a city atmosphere with subtle graffiti on nearby walls, pavement textures, and a casual, creative street vibe. Lighting is bright but soft, slightly cinematic, emphasizing the clean poster surface.
Recraft: The surface is covered with colorful layered graffiti — spray paint splashes, tags, doodles, stickers, and marker lines in pink, blue, yellow, and orange on a light gray or concrete-style background. The word «UNLABEL» appears multiple times in different graffiti styles — bold, handwritten, and dripping paint. Add playful sticker-like symbols such as smiley faces, cherries, hearts, stars, and arrows. The design feels expressive, rebellious, and artistic, blending street culture with a modern urban fashion aesthetic.
